WordPress Speed & SEO Optimisation

Faster pages, better Core Web Vitals and a technically sound site that Google can crawl, understand and rank.

A slow website loses visitors and leads, and technical SEO problems can stop good content from ranking. WordPress speed and SEO optimisation fixes the issues under the bonnet so your site loads quickly and Google can properly crawl and understand it.

WordPress Speed Optimisation

I start with a full performance audit using real-world data and lab tests, then work through the improvements that make the biggest difference:

  • Optimising Largest Contentful Paint (LCP), Interaction to Next Paint (INP) and Cumulative Layout Shift (CLS)
  • Compressing and serving modern image formats at the right sizes
  • Reducing and deferring JavaScript and CSS
  • Removing or replacing heavy plugins
  • Page caching, object caching and CDN setup with Cloudflare
  • Database clean-up and PHP version upgrades
  • Hosting recommendations where the server is the bottleneck

You receive before and after results so you can see exactly what has improved.

Technical SEO for WordPress

Good content needs a solid technical foundation. I review and fix:

  • Indexing problems, noindex tags and robots.txt mistakes
  • Page titles, meta descriptions and heading structure
  • Duplicate and thin content
  • Broken links, redirect chains and 404 errors
  • XML sitemaps and Google Search Console setup
  • Schema markup for your business, services, products, articles and FAQs
  • Internal linking between your service pages and blog posts

Local SEO

For businesses that serve a local area, I help set up location pages, local business schema and consistent business details, alongside guidance on your Google Business Profile.

Ongoing SEO Support

SEO is not a one-off task. I can monitor your Search Console data, fix new issues as they appear and help plan new pages and blog content that target the searches your customers actually make. This works well alongside WordPress maintenance.

WooCommerce Performance

Online shops have their own challenges: dynamic carts, large product catalogues and heavy extensions. See WooCommerce development for store-specific optimisation.

Not sure where to start? A WordPress audit will show you. Or get in touch for a free initial review.

How It Works

Simple, Clear Process

Free Consultation & Quote

Tell me about your business and what you need. You'll get a clear quote and timeline with no obligation.

Plan & Design

We agree the pages, features and look of the site before any build work starts, so there are no surprises.

Build & Test

I build your site on a private staging link, test it on mobile and desktop, and make your requested changes.

Launch & Support

Your site goes live with SEO basics in place, and I'm on hand for updates, fixes and ongoing support.

FAQs

Common Questions

Why is my WordPress website slow?

Common causes include heavy themes and page builders, too many plugins, large images, poor hosting, no caching and lots of third-party scripts. An audit identifies which ones affect your site.

Does website speed affect Google rankings?

Page experience, including Core Web Vitals, is one of the signals Google uses. More importantly, faster sites keep visitors engaged and convert better.

Can you guarantee first place on Google?

No honest developer can guarantee rankings. What I can do is fix the technical issues holding your site back and give your content the best possible chance to rank.

Will you need to rebuild my website?

Usually not. Most sites can be made significantly faster through optimisation. If the theme or builder is the main problem, I'll explain the options.

Have questions?
Get in touch.

Whether you need more information about my digital services, have specific project requirements, or are interested in a potential collaboration, feel free to reach out.

To get in touch, simply fill in the contact form, and I'll respond promptly to any enquiries you may have. I look forward to hearing from you and assisting you with your Web Development needs.

LocationLeicester & London (UK)


HTML & CSS Sass PHP jQuery Foundation Bootstrap GitHub WordPress WP Engine WooCommerce Advanced Custom Fields Namecheap Cloudflare Cloudways
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